The current digital age has spurred many businesses to leverage cutting-edge technologies to their advantage. While some businesses are going online via websites, others are adopting the power of mobile applications to gain a wider audience.Specifically, the service industry which consists of consumer & professional services such as healthcare, medicine, house services & others is nudging towards adopting mobile booking management apps to provide better services to its customers.
Business analysts predict that by 2020, revenue generated by mobile applications will cross USD 170 billion. Enterprises have clearly understood the immense benefits of mobile apps.Hence they are heavily investing in mobile app development so that they can tap into the market for accelerated growth.Read on to know about the benefits of mobile-based online booking software for your enterprises.
While there are many benefits of a mobile booking management app, we will look at a few prominent perks that are useful from an enterprise perspective.
Since smartphones are used by customers daily, businesses can easily drive engagement. By sending customized push notifications containing limited-time discounts or loyalty programs, you can seamlessly enable customers to engage with your app &services. Increased usage of your personalized booking app nudges customers to try out your services. If they like it, they might avail your services more & spread the word about your business to their friends as well as family members resulting in increased brand awareness& visibility.
Businesses are adopting Mobile booking applications since they remove redundancies & promote a seamless work environment. Since many appointments related processes are automated, employees can focus on providing a better service for holistic customer experience.
When enterprises build mobile app, their primary focus is to increase income generation. Since mobile applications simplify the processes like appointment booking, confirmation, reminders &payments, customers use them on a regular to avail services. Reports suggest that more than 55% of online transactions are conducted via mobile apps. These numbers attest to the fact that mobile apps are a great way to improve revenue.
Let us take an example, suppose there are a few businesses providing house services like repairing, renovation & cleaning. But they don’t have a customized business mobile app that lets customers know about the services. This is where your business can tap into the market. You can create a mobile application showcasing your services& ask your existing customers to download the app. As people start using your personalized mobile app they will come across many features & services that they would’ve never availed before. They might give these services a try & also recommend your app to others. This ultimately results in gaining a wider local audience to give your business a competitive edge.
These are a few important advantages of owning a mobile booking app for your business. You can also use a Booking Mobile App Builder like Reservifi to easily create & publish your booking app to provide your services to customers that need it that resulting in excellent brand visibility, enhanced customer experience & increased revenue.